5 Successful Dating Startup Stories

Dating Startups

The convenience of networking has become apparent when the Internet has appeared in the lives of people and the demand for online dating has begun to grow among European singles and other people around the world. So, that is why many dating sites began to appear. And here are the most successful dating startups for today.

 

1. Match.com

In 1995, the very first dating site in the world was launched. More than 20 years have passed since this remarkable event that changed the world and gave impetus to the development of a new industry on the Internet. The very first dating site gathered more than 100,000 officially registered users in the first year of its existence. And this is despite the fact that the monthly fee was 9.95 dollars! After elementary calculations, it turns out that the developers of the site earned at least a million dollars in the first year of its work.

 

2. Tinder

This is the most popular dating service today. It currently has tens of millions of active users in 196 countries. Since the launch of the application (in 2012), 20 million couples have appeared. The developers immediately decided on the audience – young people from 18 to 24 years old. Therefore, it was decided to launch the site primarily on campuses and colleges in order to gain a critical mass of users. The idea worked out and a year later: in 2013, the Tinder base had hundreds of thousands of users.

 

3. Pure

The application was developed by two businessmen. The idea of creating Pure emerged in 2012, after which the project attracted 200 thousand dollars of investment and the application became distributed under the motto “Sex here and now”. According to one of the developers, he uploaded a photo, wrote a few words about his mood and what he wanted on his page of the dating site. He had only an hour to decide on his sympathies, and, in the case of reciprocity, agree on where and when he could meet with a girl he liked. In an hour, his offer was automatically deleted. Developers want people to spend more time with each other offline, rather than chatting in dating applications. Pure is for those who want to live in the present and try to get the maximum of emotions from people, things, and activities.

 

4. Badoo

The company’s work was noticed by The Economist magazine, which published an article in which it noted the success of the company, calling it unexpected. The article said that Badoo became one of the most successful IT companies in Europe. It managed to open a completely new market. The company considers its goal to be able to give people a fast, and most importantly, simple and fun way to make acquaintances both in the region and around the world. Attention to each user is the priority of the site. Internationalism is the main component of the success of Badoo. The social network is working in many countries around the world. However, Latin America, Spain, Italy, and France are Badoo’s biggest fans. The company took the 52 place in the ranking of France and 117 in the ranking of the most popular websites around the world. Badoo had 46 million users every month.

 

5. Grindr This is the application that provides access to the geosocial network for gays and bisexual men. The application uses geolocation with which a user transmits information about his location to the network and gains access to the profiles of gay and bisexual men in close proximity. The application was launched in 2009 and quickly gained worldwide popularity. As statistics show, in April 2019, Grindr has been installed by 14 million users in 192 countries of the world. 5 million users use it daily.

 

 

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